Securing that top spot on Google / other search engine is a sure-fire way to bring in new visitors to your websites. Strategic and effective use of SEO not only helps you generate site traffic, but it also helps you build brand awareness and credibility and differentiates your sites from competitors.
You might think of a search engine as a search bar that you use to type to list what you are looking for on Google, Yahoo!, Bing or whatever search engine and it magically replies you with a long list of links to webpages that would answer your questions? but have you ever thought what goes behind the scenes, that is what you learn here the Search Engine Optimization.
What’s likely interesting to you as a business owner or employee is how you can actually leverage SEO to help drive more relevant traffic, leads, sales, and ultimately revenue and profit for your business.
Our Search Engine Optimization Trainings designed to transform you into an industry-ready SEO professional. You’ll master the many facets of SEO, including the process of organically driving traffic to your websites with keyword management and research, on-page and off-page optimization, link building, URL building, SEO analytics and more.
Learn how to keep your most important search pages “high up” in your information architecture: this means linking to them often in navigation elements and linking to them whenever possible from your most linked-to pages